Outerknown, a pioneer in luxury clothing brand, partnered with Longraphics to create a groundbreaking online customization experience for each iconic in-store product. The project aimed to deliver accessible variety of real-time options and product features that would allow customers to personalize their cloths with materials, colors, sizes and lengths, setting a new standard for luxury product customization.
Outerknown sought to bridge the gap between its in-store and online channels by creating a digital platform that would replicate the personalized experience offered in its physical stores. The project required a user-centric approach, advanced technology, and seamless integration with Outerknown's existing e-commerce infrastructure.
Through a collaborative effort, Longraphics and Outerknown developed a cutting-edge customization platform that guides customers through a streamlined design process. The platform features:
1. An intuitive user interface,
2. Custom Product Variation and Swatches Plugin Development advanced real-time rendering
3. Product Images edit and optimization
4. Scalable cloud architecture
